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Showing posts from October, 2020

What is Search Engine Optimization and its Types?

 Search Engine Optimization (SEO) Search Engine Optimization meaning is the process of promoting your site for relevant searches. The higher the percentage of page visibility in search results, the higher the readability stats.  As I said above, SEO is the heart of digital marketing . Without SEO of your website, digital advertisement is nothing, visitors unable to view your site on the front page of Google when they searched for it. Search engine optimization is ranked your website by search engines through keywords.      There are two main types of SEO; 1) On Page 2) Off-page On-Page SEO On-page SEO is all about the title, description, content of your website. For on-page, SEO websites must have thick content, as google needs thick content for ranking your website to the front page. But the question is how you can generate thick content with effective title and description? Whenever you search on google you type some phrase or some and google shows you a list ...

What is Digital Marketing? Its types and how to do digital marketing?

What is Digital Marketing? Digital Marketing as its name revealed, does marketize your product or services. It encapsulates all marketing efforts that use an electronic device or the internet. Advertise your company on all social media platforms and ranking your website on all search engines by selecting the right keyword for your website content.  Digital Marketing overcomes the amount of money used for paper advertisement, now to advertise your company you just need to have an internet connection, computer, and knowledge of how to utilize digital platforms in your favor. How to do Digital Marketing? There are many ways to advertise your product, some of them are Email Marketing, Banner Advertisement, Sponsor Blog Post, Video, and last but not the least, the heart of digital marketing ; SEO(Search Engine Optimization). Email Marketing Email marketing is one of the effective strategies for digital marketing. The steps are quite easy and simple, sending emails to your target prospe...